Retain Customers – Hero
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Why Kangaroo · Chapter 2

Stop losing customers to cheaper competitors.

Loyalty isn't just a feel-good idea — it's a growth strategy. Kangaroo keeps your customers engaged, rewarded, and invested in your brand so a competitor's discount never feels worth it.

Points & rewards that drive repeat purchases
Tiered status that makes customers prefer you
Smart automations that re-engage lapsed customers
70+ filters to personalise every touchpoint
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5%
more retention
=
95%
more profit

A 5% increase in retention can boost profits by up to 95%.

Retention drives profitability

Why they stay with you

Competitor offers 10% off Not enough
Your customer has Gold tier status They stay ✓
800 pts away from a free reward They stay ✓
5× cheaper
Retain vs acquire
Keep who you have
70+
Filters & segments
Personalise every message
Custom tiers
VIP status
Status keeps them loyal
Automated
Win-back flows
Re-engage the lapsed
Retain – Points Program
Loyalty Points

Build a loyalty program that keeps people coming back.

Every purchase, every visit, every interaction — rewarded. Give customers a reason to choose you over the competition, every single time.

Points Per Dollar

Reward customers for every dollar they spend — encouraging more frequent and higher-value purchases.

Purchase Frequency

Incentivise fast return visits — double points if they shop again within 7 days and turn one-timers into regulars.

Item-Based Incentives

Move slow-moving stock or promote high-margin items by assigning bonus point values to specific products.

Spend Gates

Encourage larger baskets by unlocking rewards only after a minimum spend threshold is hit. Bigger cart = bigger reward.

Time-Based Promotions

Create excitement around holidays, weekends, or slow hours with bonus point promos that drive visits when you need them.

Referral Rewards

Turn loyal customers into advocates — reward them with points or discounts when their referrals make a purchase.

Best for growth
Retain – Tiered Loyalty

Your loyalty tiers

Bronze
0–499 pts
Silver
500–1499 pts
Gold
1500–2999 pts
VIP
Platinum
3000+ pts
Your progress to Gold 1,240 / 1,500 pts
260 points to unlock Gold perks
Gold tier perks
Early sale access 2× points VIP events Birthday gift
Tiered Loyalty

Status makes them choose you over anyone else.

A competitor's 10% discount means nothing to a Gold member who'd lose their status, their perks, and their accumulated points by switching. Tiers create emotional investment that discounts can never compete with.

Early access to sales & new products
Exclusive discounts & VIP-only offers
Birthday & anniversary gifts
Tier-specific bonus points & referral multipliers
VIP products, events & experiences
Partner Rewards — Expand Your Value

Partner with complementary brands so customers can redeem points across multiple businesses. Bigger value = stronger loyalty to you.

Retain – Smart Automations
Smart Automations

Set it once. Retain customers forever.

Kangaroo keeps your customers engaged across every channel — POS, eCommerce, and mobile — without you lifting a finger.

Purchase Frequency Triggers
Automatically reward customers based on how often they buy — and nudge them when they slow down.
Calendar-Based Campaigns
Birthdays, anniversaries, holidays — every special moment becomes a reason to reward and reconnect.
Win-Back Flows
Automatically reach out to lapsed customers with personalised offers before they're gone for good.
Milestone Rewards & Surprises
Celebrate customer milestones with bonus rewards that feel personal, unexpected, and delightful.
70+
Powerful filters & segments
Personalise every touchpoint across spend, behaviour, location, tier, and more.

Live automation flows

Birthday reward sent
Delivered ✓
Emma R. · Birthday today · 200 bonus pts + 15% off
Win-back triggered
Sending ●
James T. · Inactive 30 days · "We miss you — here's 150 pts"
Tier upgrade unlocked
Triggered ●
Maria C. · Reached Gold · Welcome pack + 2× points
Frequency reward
Auto ✓
Tom W. · 3rd visit this week · Double points applied
+ 70 more triggers running automatically
Trusted by well-known brands.
Retain – CTA
Why Kangaroo · Retain Customers

Your customers are worth keeping. Kangaroo keeps them.

Points. Tiers. Automations. 70+ segments. Everything you need to build loyalty so strong that no competitor discount can break it.

95% more profit
From 5% more retention
Keeping customers is the most profitable growth lever in your business.
Tier status
Beats any discount
A Gold member won't leave — they'd lose their status, perks, and accumulated points.
Automated
Always-on retention
Set it once — Kangaroo keeps customers engaged across every channel, automatically.

Ready to stop losing customers to cheap discounts?

Book a free demo and see how Kangaroo's retention engine keeps your best customers loyal — for good.

Book a Free Demo
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