Workflows Section 1 – Hero
Built-In Automation — No Extra Tools

Every Customer Moment. Automated.

Kangaroo Workflows turn every customer interaction — first visit, abandoned cart, birthday, points expiration, win-back — into an automated, revenue-driving action. Welcome series to win-back campaigns, all native. No Klaviyo. No Zapier. No extra cost.

18 native workflow types — loyalty, e-commerce, and store automation in one platform
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Workflows Section 2 – Problem vs Solution

The Problem We Solve

Most Brands Are Leaving Revenue on the Table — Every Single Day

Without Kangaroo Workflows

Reactive, Disconnected, Leaking Revenue

  • Cart abandonment goes unaddressed — sales lost silently
  • Post-purchase follow-up never happens — upsell opportunity missed
  • Points expiration passes without a reminder — members churn
  • Win-back campaigns are manual, delayed, or never sent
  • Loyalty program sits passive — doesn't actively drive behavior
  • Multiple tools needed (Klaviyo, Zapier, etc.) — added cost & complexity
  • Inconsistent experience across channels and locations
With Kangaroo Workflows

Automated, Lifecycle-Driven Revenue Growth

  • Abandoned carts triggered instantly — revenue recovered automatically
  • Post-purchase upsell and cross-sell sent at the right moment
  • Points expiration reminds members before they lapse — retention protected
  • Win-back campaigns fire automatically after inactivity
  • Loyalty actively shapes behavior at every stage of the lifecycle
  • Everything native — zero extra tools, zero extra subscriptions
  • Consistent, personalized experience across every channel
Workflows Section 3 – Table

Full Workflow Coverage

18 Native Workflows. Every Lifecycle Stage Covered.

Other platforms cover loyalty or e-commerce. Kangaroo covers both — natively, without a single integration or extra subscription.

Workflow
Kangaroo
Competitors
Acquisition & Onboarding
Welcome new customers
Native
Loyalty only
Refer a friend + reward on completion
Native
Loyalty only
Product review request
Native
Needs 3rd party
Reward for review submitted
Native
Needs 3rd party
Purchase & Cart
Abandoned cart
Native
Needs Klaviyo
Browse abandonment
Native
Needs Klaviyo
Add to cart trigger
Native
Needs Klaviyo
Price drop notification
Native
Needs 3rd party
Low in stock / back in stock
Native
Needs 3rd party
Post-purchase upsell
Native
Needs Klaviyo
Post-purchase cross-sell
Native
Needs Klaviyo
Order & Transactional
Order + shipping confirmations
Native
Loyalty only
Order cancelled / refunded
Native
Loyalty only
Loyalty & Retention
Birthday reward / points offer
Native
Loyalty only
Loyalty earn / redeem notifications
Native
Loyalty only
Points expiration reminder
Native
Loyalty only
Customer win-back
Native
Needs Klaviyo
Workflows Section 4 – Categories

Lifecycle Coverage

Every Stage. Every Channel. Fully Automated.

Kangaroo is the only loyalty platform that automates across the full customer lifecycle — not just the loyalty moments, but the commerce moments too.

Acquisition

Turn Visitors Into Members

Automated flows that convert first-time visitors into engaged loyalty members from the very first interaction.

  • Welcome new customers
  • Refer a friend + reward on completion
  • Product review request
  • Reward for review submitted
Purchase & Cart

Recover & Grow Revenue

E-commerce workflows that recover abandoned carts, upsell post-purchase, and trigger on every buying signal.

  • Abandoned cart recovery
  • Browse & add-to-cart triggers
  • Price drop & back in stock
  • Post-purchase upsell & cross-sell
Order & Fulfilment

Delight Through Delivery

Keep customers informed and confident at every stage of their order — from confirmation to delivery to returns.

  • Order & shipping confirmations
  • Shipping updates
  • Order cancelled / refunded
Loyalty Engagement

Make Loyalty Feel Alive

Automated loyalty touchpoints that keep members engaged — so your program works proactively, not passively.

  • Loyalty earn / redeem notifications
  • Birthday rewards & offers
  • Points expiration reminders
Retention & Win-Back

Bring Lost Customers Back

Automatically detect when customers go quiet and re-engage them before they're gone for good — without lifting a finger.

  • Customer win-back flows
  • Inactivity detection & re-engagement
  • High-value customer recognition
Multi-Channel Delivery

Every Channel Coordinated

Every workflow delivers across email, SMS, push, and in-app — coordinated in a single flow, no extra setup required.

  • Email + SMS in one workflow
  • Push & in-app notifications
  • Cross-channel conditional logic
Workflows Section 5 – How It Works

How It Works

Build Once. Run Forever.

No developer. No complex setup. Just drag, configure, and launch — your workflows run automatically from day one.

1

Choose a Trigger

Select from 18+ triggers — purchase, cart abandon, birthday, inactivity, points earned, and more.

2

Build the Flow

Drag and drop steps, add conditional splits, and set delays — all in a visual no-code builder.

3

Personalize Every Message

Use live loyalty data — name, tier, points balance, purchase history — to make every message feel 1:1.

4

Launch & Optimize

Go live, track performance in real time, and A/B test variations to keep improving results automatically.

Workflows Section 6 – Key Features

Everything You Need

A Complete Workflow Platform

Every tool to design, automate, and optimize customer journeys — with zero extra platforms or integrations.

Drag-and-Drop Builder

Visualize and build multi-step workflows in minutes — no coding, no developers, no frustration.

18+ Event Triggers

Launch workflows from purchases, cart events, page views, loyalty actions, dates, or custom behaviors — natively.

Conditional Logic

Split flows based on tier, segment, purchase history, or any attribute — for hyper-personalized journeys at scale.

Multi-Channel Execution

Coordinate email, SMS, push, and in-app messages in a single workflow — no switching between platforms.

Pre-Built Templates

Get started instantly with ready-made flows for welcome series, abandoned cart, post-purchase, win-back, and more.

A/B Testing & Analytics

Test workflow variations, track performance in real time, and optimize continuously to maximize revenue.

The Only Platform That Automates Your Full Business — Not Just Loyalty

Other loyalty platforms automate loyalty moments. Kangaroo automates everything — cart recovery, order updates, stock alerts, review requests, win-backs, and referrals — all inside the same platform you already use for loyalty. No Klaviyo subscription. No Zapier account. No sync failures. One platform. One price. Full lifecycle automation.

Workflows Section 6 – Key Features

Everything You Need

A Complete Workflow Platform

Every tool to design, automate, and optimize customer journeys — with zero extra platforms or integrations.

Drag-and-Drop Builder

Visualize and build multi-step workflows in minutes — no coding, no developers, no frustration.

18+ Event Triggers

Launch workflows from purchases, cart events, page views, loyalty actions, dates, or custom behaviors — natively.

Conditional Logic

Split flows based on tier, segment, purchase history, or any attribute — for hyper-personalized journeys at scale.

Multi-Channel Execution

Coordinate email, SMS, push, and in-app messages in a single workflow — no switching between platforms.

Pre-Built Templates

Get started instantly with ready-made flows for welcome series, abandoned cart, post-purchase, win-back, and more.

A/B Testing & Analytics

Test workflow variations, track performance in real time, and optimize continuously to maximize revenue.

The Only Platform That Automates Your Full Business — Not Just Loyalty

Other loyalty platforms automate loyalty moments. Kangaroo automates everything — cart recovery, order updates, stock alerts, review requests, win-backs, and referrals — all inside the same platform you already use for loyalty. No Klaviyo subscription. No Zapier account. No sync failures. One platform. One price. Full lifecycle automation.

Trusted by well-known brands.
Gamification Section 7 – Final CTA

Ready to Make Loyalty Genuinely Exciting?

Add Spin-to-Win, prize draws, and contests to your loyalty program — and watch engagement numbers you've never seen before.

Book a Free Demo
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